The Importance of Relationships in IT Lead Generation + MORE 01/17/2013
Businesses that lack their own IT departments will find that they will be unable to streamline their work flow and increase the efficiency at which they work. This, luckily, can be remedied simply by choosing to create their own in-house IT department, or to choose to outsource to an outside IT firm.... More »
A First-Hand Look At The Smartphone Operating System That Wants To Destroy Android And The iPhone + MORE 01/09/2013
Ubuntu is a new open-sourced operating system for smartphones that seeks to be a free alternative to Android and iOS. We got a personal demonstration of how the new Linux-based smartphone will work when it launches late this year. <div>Please enable Javascript .... More »
Japan Is Going Down Again + MORE 11/09/2012
The selloff continues. After a hard fall Wednesday, and a decent fall today in the US, Japan is down again. The Nikkei is currently off about 1%. US futures are ticking higher, but this is how yesterday night looked as well, so it's too soon to know whether the post-election bleeding has stopped. P.... More »
CHART OF THE DAY: Yahoo's Revenue Is In A Long Slow Decline (YHOO) + MORE 04/16/2013
Yahoo reported earnings that missed analyst expectations on revenue. As you can see in this chart, Yahoo's revenue has been gradually declining for years now. For all the talk about Marissa Mayer changing the culture at Yahoo, and focusing on mobile, she has to keep an eye on this chart. Because if .... More »
Content Writing Goals for 2013 + MORE 12/14/2012
The trend, purpose and usage of written content will change more rapidly than ever during the year 2013. We have already seen how ‘content writing’ has become one of the core issues for almost every businesses over the last few years. The rise of social media and the advancement of techn.... More »
Easy Ways to Make Your Small Business Buzzworthy
– http://www.business2community.com/
Inbound Marketing Strategy for PRBuzz doesn’t just happen for small businesses. Even the silliest YouTube video tutorial or humorous marketing meme represents thought and insight into the minds of a target market. In order to stand out in an era of information overload, you need to be ingenious and establish a position as a thought leader.There’s no shortcuts to a position as a well-regarded expert in your industry and no secret formula for viral marketing content, but we’ve compiled a few ideas that could bring your brand into the spotlight:Help a Reporter OutYou can literally help a reporter out by answering their calls to information instead of trying to get your press release some circulation…How Killer ‘Thank You’ Pages Increase Lead Generation
– http://www.business2community.com/
‘Thank You’ Pages That Keep CovertingAfter a visitor comes to your landing page and fills out the form to receive your offer, they will see your thank you page. This is your opportunity to provide your new lead with a quick “thank you” for filling out the form and continue the conversation. Successful thank you pages include more than just a link to the offer. Why should you care whether the overall affect is awesome or just so-so? According to the Kissmetrics blog, the ‘thank you’ page has a lot more potential than you think…Maximize Email Open & CTRs (Infographic)
– http://www.business2community.com/
For those of you who don’t read Adverblog, I thought I’d share this insanely enlightening infographic that can help increase the effectiveness of your business email marketing activities.I’ll be honest, effective email has always eluded me since I have such natural negative connotations associated with it – I’ve been broken up with by email (before popular social media existed), found out about numerous deaths by email (why they would think emailing me at work wouldn’t ruin my day?), and nowadays pretty much any time a client isn’t working out, the communication to “split” happens on email…
Facebook Collections: This Week in Social Media
– http://www.socialmediaexaminer.com/
Welcome to our weekly edition of what’s hot in social media news.To help you stay up to date with social media, here are some of the news items that caught our attention.What’s New This Week?Facebook Tests New “Collections” Feature: Facebook is now testing Collections, a new Facebook feature which reminds us of another popular social platform, Pinterest. Only a few select brands, including Pottery Barn, currently have this new Collections feature to test…
If You Love Design, This Is The Perfect Site For Wasting Time On A Weekend Morning
– http://www.businessinsider.com/
There’s a Tumblr blog called Little Big Details that features just that: small user-interface and user-experience design details in Web products that make a big difference. Like here, how in the iOS Mail app, the “Drafts” folder icon is a partly folded paper airplane, and the “Sent” folder icon is a folded one: Or this one, from OS X, where when you enter dictation mode, your computer’s fans automatically turn off: Or this one from Facebook, where the icon for marriage actually matches the genders of the married couple: Or how in Pinterest’s iOS app, scrolling down hides the top bar and scrolling up makes it re-appear: Anyway, if you’re at all into design, Little Big Details is worth wasting 15 minutes clicking through on a Saturday morning >> Please follow SAI on Twitter and Facebook…Why Facebook Has Banned Some People From Seeing The ‘Want’ Button
– http://www.businessinsider.com/
Even though Facebook is actively and openly testing a “Want” button, chances are you won’t be able to see it. Intrigued since rumors flooded the internet earlier this summer, I wanted to see what the highly anticipated button looked like for myself. I wanted to “Want” something. Facebook is currently testing the feature with seven different retailers, so I went to Victoria Secret’s web page to check it out. This is what I found: Collect? But, I didn’t want to collect, I wanted to want! Confused, I went to the other six testing retailers (including Pottery Barn, Fab…
5 Marketing Technology Stories You Might Have Missed 10-13-12
– http://www.business2community.com/
Marketing Technology Stories you might have missedCrazy week at work…setting up for the “Best Week Ever!” (seriously). Nonetheless, I toiled to find the 5 marketing technology stories you might have missed….MT5 Edition: #57Stories This Week: Amazon launches an Ad team, content marketing that works, a Facebook marketing tool, politician’s love twitter, product marketing innovation insights from a Harvard professor1. Amazon Launches Amazon Media Group[AdAge] Last week Amazon rolled out an integrated advertising platform and everyone is taking notice…