9 Fun Facebook Page Examples to Spark Your Creativity + MORE 12/17/2012
Are you looking for creative ways to engage your Facebook fans?Do you need some fresh ways to infuse fun into the Facebook experience?This article will examine nine Facebook pages that bring excitement to their Facebook pages.My hope is you’ll find inspiration for your own page.NOTE: Many of t.... More »
5 Top Tips for Revamping Your Email Marketing Efforts + MORE 05/09/2013
There’s a lot of momentum building behind email marketing efforts. More and more people are using email; in fact, according to a study conducted by The Relevancy Group, 93 percent of consumers check their email daily. Consequently, email marketing has become a crucial way for businesses to engage .... More »
Will Social Media Replace Email? + MORE 02/12/2013
Social Media Insights is a new daily newsletter from Business Insider that collects and delivers the top social media news first thing every morning. You can sign up to receive Social Media Insights here or at the bottom of this post. Social Media Can't Replace Email (Social Media Today)There are m.... More »
Facebook Gifts expands to all U.S. users + MORE 12/11/2012
Facebook today completed the rollout of Facebook Gifts to all U.S. users, enabling people to send physical gifts to their friends.
Gifts includes products from hundreds of merchants that have partnered with Facebook. Users can choose an item for a friend, select a virtual card, write a message and s.... More »
Measuring Social Media: How to Determine Your ROI + MORE 02/01/2013
Are you trying to measure your social media return on investment (ROI)?
Do you need to measure the social performance of your business?
To learn how to determine the ROI for social media marketing, I interview Nichole Kelly for this episode of the Social Media Marketing podcast.
More About This Sho.... More »
Video Start-up’s Fast Track to Growth
– inc.com
Kaltura, a New York-based video software platform, just raised $25 million in Series D funding. It’s on target to become the next billion-dollar video company.Ron Yekutiel, the CEO and chairman of Kaltura, the six-year-old video-platform company based in New York, thinks we’ve just entered the first phase of a video revolution.”Providing flexible tools to consume video is one of the biggest trends on the Internet today,” Yekutiel says. “People look at YouTube and say, ‘Oh, video has been cracked…Peter Jackson Posted This Impassioned Statement On Facebook Denying Animal Cruelty Claims
– http://www.businessinsider.com/
After quickly denying any allegations of animal cruelty on the set of “The Hobbit” in a statement yesterday, Peter Jackson took to his Facebook page to further comment on the allegations to relieve fans of accusations. Yesterday, an AP article alleged “The Hobbit” production responsible for the deaths of up to 27 animals, which has since led to PETA’s “The Hobbit: Unexpected Cruelty” online petition. Jackson says the only animal health that came into question were those of two horse wranglers let go by production more than a year ago: The Hobbit production has always instituted swift and immediate investigations in to any concerns of any kind over the treatment of animals under its care…Increase Lead Generation with CTAs, Landing Pages and Premium Offers
– http://www.business2community.com/
Generating more leads is crucial to successful inbound marketing, and higher lead generation requires increasing your traffic. To increase lead generation, prospects actually need to view your calls to action, landing pages and premium offers in order for them to have an impact and bring in new business. Every page of your website should have a relevant call to action (CTA). Your homepage can feature a more general CTA, which would be appealing to all visitors…Stupid Titles and Lame Topics Don’t Create Great Content
– http://www.business2community.com/
Blogging is difficult work. Creating content that resonates and gains traction on the web today is even harder. 2 million blog posts are published every 24 hours, so standing out takes more than just showing up to publish every Monday, Wednesday and Friday. You’ve got to create great content, because no one has room in their RSS feed for mediocre. Even high-quality might not be enough to get noticed unless you’re connecting with individuals with digital influence and distributing on the right social media channels…9 Tips for Integrating Your Facebook Page With Your Facebook Profile
– http://www.socialmediaexaminer.com/
Do you have a Facebook Page and a Facebook personal profile?Are you trying to figure out how to work your business life into your personal life on Facebook?Well, have no fear. I’m going to lay it all out for you and dive into some of the reasons the two sides of your Facebook life should be linked together.You may also want to review your Facebook privacy settings to help you understand what’s visible on your personal profile.Here are 9 tips for understanding how your Page and your profile work together…
SES Chicago 2012 Conference Wrap Up – TopRank Takes #SESCHI By Storm
– http://www.toprankblog.com/
Phew! What a whirlwind week at SES Chicago. While my TopRank teammates were taking SES Chicago by storm, I was holding down the homefront manning the blog, monitoring Twitter feeds, and helping in any way that I could.We were fortunate to have an army of TopRank Online Marketing team members speaking, attending, live blogging, and interacting for the entire conference including:
Lee Odden: CEO
Jolina Pettice: Director of Client Accounts
Thom Craver: Senior Technical SEO Manager
Alexis Hall: Account Manager
Evan Prokop: Associate Account Manager
Miranda Miller: Content Marketing Manager
In this wrap up I’ve provided you with a 360 view of the conference which includes links to our live blogs, tweets, a video with keynote presenter Avinash Kaushik, and photos from the conference…